Case Study

See how hybrid printing was used to create car dealership sweepstakes mailers.

 

Hybrid Printing

Combining the best practices of Offset and Digital Printing for unique customer communication solutions

Why not take the superb quality and cost-effective advantages of Offset printing and mix in the customization and time-sensitive advantages of Digital printing?

Wouldn’t you have the best of both worlds … a personalized customer communication that looks great and grabs attention? That’s the beauty of Hybrid Printing – the best of both printing worlds.

And Sentinel can give it to you. We can print the static elements of a marketing or customer communication piece as base stock and enhance it later with variable elements for your messaging with digitally printed versioning. We take a complicated process and make it simple. Tell us what you want, and we do it.

For example, produce the front side of a postcard with Offset and the back with Digital personalization. Or print the static elements of a more substantial piece, such as a brochure or booklet, with Offset and use our Digital print capabilities to fill in the holes with customized and versioned elements. The advantages of Hybrid Printing with Sentinel help make these communications look more professional and relevant to your clients:

  • Brochures
  • Annual Reports, Manuals, and Trade-Show Materials
  • Postcards, Cards, and Invitations
  • Presentation Pieces
  • And much more

By offering Offset and Digital services (as well as superior finishing and mailing services) all from one location, Sentinel Printing gives you the expertise you need to mix and match the best possible production solution for all your customer communications … even within the same project.